MIB Fast Track
(Degree – “Master universitario di I livello”) is a 12month, part-time programme composed of three teaching periods. It delivers up to 70 ECTS credits. The Fast track programme is composed of core courses and conferences. Core courses are as following:
Economic and Financial Analysis: The aim of this course is to understand the nature of costs and revenues and the balance sheet in international operations. It will also deal with the specific characteristics of the financial statement in international operations, which will be contrasted with the Italian case.
Industrial Economics:This course deals with the analysis of constraints and possibilities inherent in internationalization processes specific to the sector where each company operates. It provides basic understanding of economics and industrial economics. Knowledge of this subject is essential for appreciating how a modern economy functions, for understand the competitive environment surrounding firms, and for managerial decision making. The course is designed to provide an economic background for business strategies and behaviours which further courses will deal with in detail.
International Economics:This course addresses the most important issues characterizing the world economic system. Equal relevance will be devoted to real (trade and FDI) and monetary/financial (price setting schemes and capital movements) aspects in the process of increasing integration between different nation states.
International Finance:This course addresses corporate finance issues which are especially relevant for international companies. In particular, it deals with measuring and managing foreign exchange risk as well as selected topics on financial management practices for the multinational firm. The material covered in this course will allow students to understand the principles and the tools to make sound international financial decisions and to manage the risks that firms are required to face in a competitive global environment.
International Banking:This course examines a broad range of derivative products and discusses how risks are managed by financial institutions. Furthermore, the course presents international business operations, commercial contracts, substance, conclusion and forms of commercial contracts, contents of commercial contracts. It includes the definition of delivery terms and their functions, Incoterms 2000 and how delivery terms are related to other elements of commercial contracts. Finally, payment terms and forms of payment are presented and discussed.
International People Management:This course offers training in managing human resources in international projects. Furthermore, the course deals with managing the re-organization of activities and the analysis of various organizational constraints on corporate behavior.
International Marketing:This course reviews the basic concepts of marketing and presents an overview of the unique aspects of marketing in the international business environment and provide the framework upon which multinational marketing management can be based. Emphasis will be placed on the role of the international marketing manager in the development of marketing strategies for a variety of markets in diverse cultural, political and economic situations. Focus will be placed on the decision-making process in the areas of foreign market analysis, target identification, product planning, promotion and distribution channels.
International Brand Management: The course is designed to help participants develop the ability to apply brand management tools and concepts to international and local business situations. Discussions will focus on how brand management theory and practice are affected by the evolution of today’s hyper-competitive environments and ICT developments. Existing theories and applications will be analyzed in order to understand the behaviour of firms in developing their marketing strategies and communication policies in a “global” economy.
International Business Strategies and International Entrepreneurship: This course considers the objectives and strategies of international business in the context of global competition. It equips participants with a comprehensive framework to formulate strategies in the global marketplace. While accessible to students who have not taken Microeconomic Analysis, this course emphasizes economic analysis of the forces driving international business. The course covers competitive advantage, competitive strategies, alternative modes of market entry, including import and export through intermediaries, contracting with suppliers and distributors, and foreign direct investment (FDI). Case studies are used throughout to illustrate the basic principles of multinational business management and strategies. A module on International Entrepreneurship is designed to describe, analyze and interpret how entrepreneurs develop and deal with emerging operations in foreign countries.
Legal System and International Contractual Law: This course offers a review of the international legal system. There will also be included a review of the contractual problems at international level concerning the application of European Union directives affecting the relationship between public administrations and companies. Furthermore, this course presents different types of contracts, e.g. licensing contracts and franchising contracts relating to international joint ventures. Additional aspects, such as brand management and the protection of know-how, are also discussed.
Social Skills and Negotiation Techniques: This course aims to develop team building capabilities. Since both the Master’s teaching approach and business practices often require that groups come together and cooperate in solving problems, group members learn to maximize diversity by leveraging each other’s strengths and supporting each other’s intellectual, professional, and personal growth. Besides, teamwork develops creativity, communication skills and creates a positive class environment. Additionally, the course intends to offer a review and discussion of negotiation techniques in international transactions.
Transportation and Logistics: Today, the Transportation and Logistics industry is seeing some of the most rapid and revolutionary changes occurring in business. Corporate global sourcing to low-cost regions has placed great burdens on the transportation industry and put increasing emphasis on efficient Supply Chains and more sophisticated Logistics management techniques. Businesses today cannot be competitive without a good transportation and logistics network. Our course goal is to understand the basic modes of transportation and their underlying economic fundamentals, and some of the ways in which supply chain managers can now use them to achieve the efficiencies and cost effectiveness necessary for a company to survive in a global market. Particular attention is also dedicated to customs operations, to problems regarding transportation and storage, and to the exchange of electronic data.
In addition to courses, a cycle of conferences has been designed and planned to enhance your international knowledge and competences in the different subject studies. Business executives will be regular guests, thus ensuring the relevance and practicality of our management education. You will be able to take advantage on exchange views directly with the guests. The secret of those conferences’ success consists of a work ethic founded on curiosity and experimentation.